Member-only story
I’m giving up on email automation after loving it for 4 years :’)
Bringing more authenticity to my coaching biz
I started my email newsletter in 2018.
Since then I’ve regularly sent an email every Friday.
The topics have upgraded from branding/marketing to self-improvement and now “mentorship for coaching biz” for the last 2 years.
In between, I’ve launched a dozen or so lead magnets too.
I was in love with email marketing, or at least that’s what I wanted to believe in my head.
Dropping the lead magnet automation
The more I bring authenticity to my business, the more transparency I intend to put out.
The thought behind a lead magnet is — I give you something, and in return, you give me your email. I’ll use the email to send you newsletters every week.
This way, you also get added to an automated email sequence.
You know what I’m talking about.
And now — I’ve decided to drop this process.
I’m putting out all the free value, for free. I don’t want your email address in return.
